Gideon Msazurwa is founder and head designer of AZURWA, a cutting-edge Afropolitan lifestyle brand specializing in African-inspired fashion. Nearly two decades ago, he decided to join the family tailoring business with inspiration from his late mother’s gift for the craft. Rooted in his upbringing in Zambia and coming of age experiences in Africa’s cultural mecca, Johannesburg, the brand was birthed as an extension of Gideon’s passion for fashion and African politics. Today, AZURWA is more than just a clothing line. It’s a vessel for individual and collective empowerment for people of African descent seeking to honor their ancestry and heritage.
